Dynamics of Putin’s Perception in Russian Society (2000‑2015)

Dynamics of Putin’s Perception in Russian Society (2000‑2015)

Shestopal Ye.B.,

PhD, Dr. Sci. (Philos.), Prof., Head of the Department of Sociology and Psychology of Politics, Faculty of Political Science, M.V. Lomonosov Moscow State University, shestop0505@rambler.ru

elibrary_id: 104409 | ORCID: 0000-0003-4778-4327 | RESEARCHER_ID: I-4529-2018

DOI: 10.17976/jpps/2015.06.09
Rubric: Russia Today

For citation:

Shestopal Ye.B. Dynamics of Putin’s Perception in Russian Society (2000‑2015). – Polis. Political Studies. 2015. No. 6. P. 68-80. (In Russ.). https://doi.org/10.17976/jpps/2015.06.09


This paper focuses on dynamics of V. Putin’s image during 15 years of his rule both in the role of thePresident and in the role of the Prime-Minister. Analysis is based on a longitudinal empirical study of Russianpoliticians’ images that the author caries out for more than 20 years. Putin’s image has been studied from theend of 1999 till the beginning of 2015. Methodology used in this study enables to reveal not only rational butal so unconscious aspects of Putin’s perception. The author comes to the conclusion that 15 years not onlyPutin himself has changed as a person but the society went to a substantial changes that were caused by arrivalof new generations of citizens into politics and wide use of new forms of political communication. An incredible growth of Putin’s popularity in Russian society that happened in 2014 was connected not only by particularpolitical decisions (unification with Crimea) but also with transformation of a value structure of Russian society and crystallization of a national idea that could not be consolidated during all the Post-Soviet period. 

V. Putin; image of politician; mass consciousness; political perception; political communication.

Content No. 6, 2015

See also:

Pishcheva T.N., Vinogradova N.S., Nedova A.D.,
The image of Russia through prisms of political communications. – Polis. Political Studies. 2010. No4

Shestopal Ye.B., Rogach N.N.,
Representations of an “Ideal” as a Factor of the Perception of a Political Leader in Reality. – Polis. Political Studies. 2020. No4

Zverev A.L., Palitay I.S., Smulkina N.V., Rogozar A.I.,
Specifics of Political Perception in Contemporary Russia. – Polis. Political Studies. 2016. No3

Shestopal Ye.B.,
Introducing the section. The human dimension of politics. – Polis. Political Studies. 2013. No6

Laboratory: Mass consciousness – from manipulation to comprehension. – Polis. Political Studies. 2012. No4

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